Business, Hospitality, Technology
From independent restaurants to global tech platforms, I've written for businesses at every stage and scale.
Morrissey Hospitality
Provar
Saint Paul Hotel
Engaged initially to provide copy for a new organizational website, Maggie has since served as a long-term strategic content partner across the portfolio. Her work spans multi-brand website overhauls, campaign messaging, executive communications, crisis response, and large-scale initiatives including The Saint Paul Hotel’s reimagination proposal and Morrissey Hospitality’s 30th Anniversary Commemorative Cookbook.
Collaborating with C-suite leaders, hotel executives, the AEC team, and creative partners, Maggie led written strategy and narrative development for a multi-month reimagination proposal designed to secure a multi-million dollar renovation investment. She helped to shape research findings into a comprehensive presentation, including stakeholder interviews, positioning strategy, and a fully developed brand concept spanning visual direction, architectural design, and core messaging.
Since 2022, Maggie has served as an ongoing strategic content partner for Provar, a global Salesforce test automation and quality management platform. She translates complex product innovation, AI advancements, and Salesforce ecosystem updates into clear, SEO-driven thought leadership. Working closely with C-suite and product marketing teams, she crafts technically accurate, accessible blogs that position Provar as an authority in enterprise Salesforce quality.
Reimagine Project: Lead Copy & Brand Strategy
2023 - 2026
Content Strategist
2022 - 2026
Lead Project Copywriter
2021 - Present
I immerse myself in your world quickly and deliver work that holds up
Ready to work together?
If you’re interested in working together, reach out anytime. I’m happy to talk through your needs and see if it’s a good fit.
"I've worked with Maggie across several orgs and long-term engagements. Maggie's ability to grasp a broad spectrum of concepts and audiences – from the highly technical to the business savvy – is outstanding. She is highly detailed, communicative and reliable. We have now worked together for six years and I will continue to outsource our content and SEO to Maggie long term."
~ Samantha Spector, Vice President of Global Marketing, Provar
